been there, done that
AND QUITE LITERALLY GOT THE T SHIRT
FENWAY SPORTS MANAGEMENT
lead, partnership solutions
Drive revenue and advance effective plan development by delivering solutions that resonate with brands and satisfy marketing objectives through the design of platforms including talent, brand, philanthropic, digital, event, and experiential elements
Develop targeted sales strategies for major assets and priority partnership initiatives across all property sales within FSM portfolio including the Boston Red Sox, Liverpool Football Club, New England Sports Network, Roush Fenway Racing, etc.
Spearhead sales collateral development process from briefing to delivery, collaborating cross functionally to align Insights and Creative departments by providing direction and feedback in creation of go to market materials
Coordinator, partnership sales
Supported the FSM New York office against all key initiatives, helping to drive significant revenue to FSM/FSG through partnerships with the Boston Red Sox, Liverpool FC, Roush Fenway Racing, the Fenway Bowl, NESN, MGM, and Uninterrupted
Managed end to end sales pipeline by providing prospecting support, participating in all prospect and client calls, building proposal outlines, and collaborating on the proposal development process
Partner closely and collaborate comfortably with internal teams including Creative, Platform Development, Social, etc. as well as external stakeholders at Liverpool FC, Uninterrupted, and MGM
Prospected and identified new business and innovative opportunities to drive impact through an understanding of market trends and platform opportunities
GOLDEN STATE WARRIORS
coordinator, partnership insights
Strategized with the Partnership Insights team to provide research and developed co-branded sales presentations with strong narratives for use by the #1 revenue generating department in the NBA
Designed sales decks by utilizing research from Scarborough, GWI, Crowd Tangle, custom consumer and brand studies, etc. and creating mock ups in Adobe Photoshop that met and demonstrate prospects’ business objectives across all properties including Golden State Warriors, Santa Cruz Warriors, Chase Center, Golden Guardians, and Warriors Gaming Squad
Managed research partner portfolio, oversaw ongoing studies, and developed presentations and one sheeters that kept the Corporate Partnerships department educated and at the forefront of measurement, insights, and analysis and kept partners informed on asset or campaign performance and ROI
Collaborated with Senior Director, Partnership Insights to prioritize categories & brands that aid in achieving organizational and departmental revenue goals
ASSISTANT, PARTNERSHIP CREATIVE
Project manager of 7 partner branded entitlement spaces for the 2017-18 season within Oracle Arena serving as brand/agency GSW day to day contact from design phase to installation through the completion of the buildout
Created sales decks for the Corporate Partnerships department responsible for bringing in $80 million in revenue
Assisted with reporting data and season recaps for portfolio of 90+ partners
ASSOCIATE, TEAM MARKETING
Received, processed, and completed creative requests from internal stakeholders in need of promotional items ranging from high end gifting to in arena full building giveaways
Worked with an external vendor network of over 30 vendors to acquire pricing estimates, vet promotional item options, schedule appointments/installations, and place over 100 orders per month
Collaborated with Finance department to handle all Team Marketing invoice processes
Created decks to propose solutions for creative needs within the organization
COPA AMERICA CENTENARIO
PROJECT COORDINATOR, BAY AREA LOC
Served as liaison between local organizing committee and Levi’s Stadium Operations team filtering information from MLS, US Soccer, CONCACAF, CONMEBOL, and other partners
Managed all operational documents, held master calendar for all Copa America Bay Area operations occurring throughout the project, co-produced match event guides with 49ers Stadium Operations management, and created daily run sheets
Spearheaded Remote Accreditation Team, attended Team Arrival Meetings, and provided onsite aid printing credentials and briefing staff on zone enforcement
SUPER BOWL 50 HOST COMMITTEE
EVENTS ASSOCIATE, EVENT OPERATIONS
Part of small team responsible for delivering Super Bowl City, a 9 day free to the public fan village located on the Embarcadero of San Francisco with a reported attendance of over 1 million people
Built out schedules, served as point of contact, and coordinated talent for Super Bowl City programming
Managed game week event tracking, liaising with the NFL, Department of Homeland Security, and City of San Francisco to coordinate communication
Maintained operation of Host Committee Venue Hold Program incorporating over 250 Bay Area venues
SOULCYCLE PALO ALTO
assistant studio manager, operations
Coordinated operations of a studio serving over 7,500 monthly riders by working closely with studio staff, vendors, and the Bike Mechanic Team to ensure the maintenance and operations of the facility and bikes
Trained, motivated, directed, coached, and evaluated studio staff totaled at 20 people, creating and maintaining a team that is highly personable, client-oriented and committed to achieving and exceeding both the studio and company goal